Modern new construction homes in Lake Nona, Central Florida
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Lake Nona · Horizon West · Viera · Clermont

Built for how we live now.

Smart home pre-wiring. Open floorplans. Builder warranty. No deferred maintenance. New construction in Central Florida spans from $350K townhomes to $3M+ custom estates — and the builder incentive landscape changes monthly.

50+

Active builder communities in Central FL

$350K–$3M+

New construction price range

10-yr

Structural warranty — standard on most builders

Smart home

Pre-wiring standard on 2024+ builds

New construction in Central Florida is one of the most active and complex segments of the market. Builders like Toll Brothers, Pulte, Meritage, and DR Horton are active across dozens of master-planned communities — and every builder has a different incentive structure, lot premium schedule, and upgrade cost matrix. The key insight: builders don't discount. They give closing cost credits, rate buy-downs, and free upgrades — concessions that resale sellers rarely match. Having a buyer's agent who tracks builder incentives weekly makes a significant difference in what you actually pay.

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Ryan's Take

Builder reps work for the builder.

The onsite sales agent at every model home is employed by the builder. Their job is to get the builder's asking price. Ryan represents buyers at no cost in new construction — builders pay the buyer's agent commission — and he tracks weekly incentive changes at 40+ active communities. The difference in the final deal is almost always measurable.

Ready to find your community?

Tell Ryan how you want to live.

A 20-minute call narrows it down faster than weeks of showings. $85M+ in closings across every community on this page.

Ryan Solberg, Broker · License #BK3354351 · 321.373.3536